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About CIM

Market Interest Groups

For some years there has been interest in establishing a MIG aimed at meeting the needs of marketing practitioners working in small and medium sized enterprises.(SME)

 

CIMTIG is recognised by the UK travel industry to be the centre of applied marketing knowledge for the travel industry. No less than 1,000 members now enjoy the active and tangible benefits of our association, which has become one of the largest cross-sector travel associations in the UK.

 

The Construction Industry Group is open to all marketers working for professional firms, contractors, manufacturers, material suppliers, information providers and specialist marketing consultants, whether or not they are members of CIM.

 

The Financial Services Group (FSG) was created in response to a significant demand from financial services marketers to promote the value and benefits of marketing to audiences both inside and outside the financial service industry and by exchanging knowledge increase the professionalism of marketing within their industry sector.

 

The Food, Drink and Agriculture Group is a specialist Interest Group operating nationally within the wide church of The Chartered Institute of Marketing run by and for the benefit of marketers throughout the food, drink and agriculture sectors.

 

The first professionally accredited marketing group dedicated to Higher Education marketing.

 

The Hotel Marketing Association (HMA) is a Market Interest Group of The Chartered Institute of Marketing. HMA affairs are managed by an elected committee at an AGM in July.

 

The CIM Medical Marketing Group (CIM MMG) was formed in October 2001 with the merger of the CIM Healthcare Industry Group (CIM HIG) and the Royal Counties Branch Healthcare Group (RCB).These two healthcare groups had both been in existence since 1994. Both groups had provided a similar benefit for mainly CIM members - a focus of excellence in healthcare marketing.

 

The Marketing Network is the official alumni group for graduates of the CIM Intensive Diploma Course (IDC). Its aim is to provide leading edge marketing thinking and opportunity to challenge the accepted practices through intensive 'refresher' weekends.