There’s nothing more charming than a small child writing a thank you letter after Christmas, and Sainsbury’smust be feeling a similar sense of gratitude after receiving a letter from Lily Robinson, aged 3½. ‘Why is tiger bread called tiger bread?’ asked Lily. ‘It should be called giraffe bread’. In a response that gained viral momentum on Facebook, customer manager Chris King (aged 27 ?) told Lily what a brilliant idea he thought it would be to rename t...
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