Depression or recession: a marketing opportunity - practical advice on surviving the downturn
Description
They say that "necessity is the mother of invention" so now is a good time to take stock and look for opportunities in the current economic climate.
Today might be the best time to recruit good staff as well as review costs, check on competitors, look for new markets, consider the customer base and mix, look at revenue protection and ensure that you come out of the recession fitter and driving forward.
Howard Whisker will cover a range of practical actions you can take to survive and thrive. But this is your meeting too - if you have a problem you want discussed bring it along.
Speaker: Howard Whisker, Non Executive Director, EPTL.
After 30 years in retail and the public utility business Howard took the opportunity to study for a MA in marketing at Greenwich. He was subsequently involved in direct sales, market research and private and public education.
Howard has been a Chartered Marketer since its inception.
Registration opens at 18:30, with the event starting at 19:15 and is due to finish at 21:00.
Price information
| Member: | £12.00 |
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| Studying Member: | £10.00 |
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| Student: | £15.00 |
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| Guest: | £15.00 |
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Alternative Pay Details: Please book online for this event. If you cannot do so please call The Chartered Institute of Marketing on +44 (0)1628 427340. |
Contact details