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The Chartered Institute of Marketing
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Professional Development

Advanced Certificate in Professional Sales Management Practice (Residential)

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Who is it for?

  • Current sales or account managers working at an operational level
  • Those moving into a sales management or an account management position
  • Experienced professionals who want to formalise their practical experience in the sales/business environment
  • Individuals looking to build knowledge gained at Certificate level
 
 
Price
 
£4,995 plus VAT
 
Price includes CIM student membership during your studies, all tuition costs, core text books and full board accommodation (en suite single room).

How This Qualification Is Available

Overview

This qualificationis forindividuals looking to build practical skills in operational sales management or account management. The programme has been designed by CIM Academy and is based upon the National Occupational Standards for the sales profession.

Profile

Aims and Objectives

Benefits

  • Get the sales management skills you need at an operational level to maximise opportunities for your company
  • Write, implement and evaluate an effective sales plan to meet your targets
  • Achieve a recognised sales qualification
  • Gain entry to the Intensive Diploma in Professional Sales Practice

Deadlines

Streams commence in March and September of each year. Further dates available on request.
 
To discuss your requirements, contact the CIM Academy team on +44 (0)1628 427240 or email cimacademy@cim.co.uk

Click here to download a booking form

Entry Requirements And Assessments

We recommend that you have one of the following:
  • at least three years sales experience, one of which should be at management level
  • a good first degree
  • the Professional Certificate in Sales Practice

Exemptions

There are no individual subject exemptions for this course.

Qualification Modules

  1. Managing Sales People
  2. Practical Assessment & Organising for the Customer
  3. Professional Sales Planning
  4. Professional Sales Management in Practice
You will learn how to
  • identify the characteristics of a successful sales force
  • recruit sales team members
  • lead and motivate your team
  • provide learning opportunities for colleagues
  • identify your own training needs by performing a skills audit and preparing a personal development plan that identifies strategies for improvement
  • monitor and evaluate sales team performance
  • work effectively with other business functions in support of the customer
  • build and deliver customer service and customer care support
  • use information effectively to make sales-related decisions and recommendations
  • prepare and present proposals
  • create effective sales strategies and plans which contribute to the overall business plan
  • plan sales activities and monitor progress against targets
  • evaluate achievement and review plans
  • establish and understand potential market segments
  • work with Marketing to develop new products and services
  • set and manage sales budgets
Course structure
  • An intensive, residential programme consisting of 11 days training over six months
  • Attendance at four sessions (of 3x3 days and a final 2 day workshop)
  • Ongoing assessment through one practical assessment and three business-related assignments, requiring an average of 40-50 hours to complete
  • Requires 8-10 hours per week study time
  • Online support via CIM City