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Professional Development

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Building Customer Relationships

Develop existing skills in order to build more productive and successful customer relationships

Course Ref: 0808  | CPD Hours: 7  | Price: £ 499(exc. VAT)  | Member Price: £ 449.10(exc. VAT)

Price includes morning coffee, lunch, afternoon tea and all course materials.

Click the venue name for location details. Venue will be confirmed on joining.

We can also train a group, or customise a training course to your specific needs. Please email us for further information.

Start Date End Date Venue  
08/07/2008 08/07/2008 London
21/10/2008 21/10/2008 London

The purpose of this course:

This highly interactive, facilitative workshop will include tutor inputs using models, research and questionnaires as well as individual and group practical exercises. There is particular emphasis on increased understanding of your own and others’ different personal styles to develop more productive relationships with customers.

Benefits for your organisation:

Organisations will benefit by helping to develop their key people with the techniques and skills to deal more easily and confidently with customers. In turn, this will help to develop more productive and longer-term relationships with customers.

Benefits for you as an individual:

You will become more confident in the different ways to develop and maintain key customer relationships through an increased awareness of yourself and others. They will identify personal action plans to immediately start impacting on the way they deal with specific customers and so build better and more productive customer relationships.

You will learn how to:

  • Understand the importance of first impressions and the 90:90 rule
  • Recognise their own personal style including image and impact
  • Learn skills to create the impression they wish to create
  • Understand the style of the person / people they wish to build better relationships with
  • Recognise why some relationships are more difficult than others and develop actions to overcome these differences
  • Explore effective verbal and non-verbal behaviours
  • Build and maintain rapport in the way that you relate to all the people with whom you come into contact with
  • Portray increased self confidence in one to one and group business situations
  • Develop a personal action plan to improve the way you handle customer relationships

Who this course is for:

Attendees will have been working with customers for at least two years.
The workshop is best suited for those who manage, sell and/or service key customers on a face to face basis and wish to develop a more strategic and productive business relationship with those customers.

Level:

Practitioner

All of our marketing training is based on the CIM's Professional Marketing Standards framework, ensuring that marketers at all levels of seniority gain the practical skills that employers require to improve business performance. Please take your time to review our standards framework, if you have not already done so.



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