Marketing legal and professional services – what’s so different?

November 15, 2016

6:00 PM - Bournemouth

Does service marketing need to focus on other tools such as people, processes and physical evidence This session provides an opportunity to hear how a professional service, markets their offering and what issues they face.

In a service driven industry, the needs and expectations of clients are changing. So does your service offering need to change? Tim Stone, Chairman at Steele Raymond will discuss how an internal change of mind set helped guide the way that legal services are delivered. James Robinson, Office Managing Partner at PKF Francis Clark, Poole, will also discuss changes in the accountancy world – the industry is still about people and getting the right balance of communication as the client demographic changes.

CPD duration: 1.5 hours
CPD category: Partnership marketing

Registration and networking is from 18:00; the event starts at 18:30 and finishes at 20:00. If you are a non-EU resident, please contact the Network Support team to make your booking.