Entry requirements and assessments
Entry Requirements
This is a QCA Level 7 qualification, equivalent to a Masters degree, Postgraduate Certificate or Postgraduate Diploma. To take it, you must meet at least one of these criteria:
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Hold a CIM Professional Diploma in Marketing/CIM Advanced Certificate in Marketing/CIM Advanced Certificate in Marketing Management Practice/CIM Diploma in Tourism Marketing
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Hold any undergraduate or postgraduate degree with significant marketing content (from a provider formally recognised by the appropriate official body and by CIM) or a non-marketing degree plus suitable competence in a marketing management role
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Have relevant marketing management experience, with senior level competence
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Hold other qualifications approved by CIM
Note: Entry level is dependent upon the currency and relevance of your qualifications and experience. If English is not your first language, you will also need to provide evidence of at least IELTS 6.5 or Trinity ISE III/IV.
Assessments
You'll be tested on each module with a three-hour, closed book examination (there's no assignment option for this qualification except for the Managing Marketing Performance module).
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