Marketing Trends Survey
Spring 2010
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Format
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Softback
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Published
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01-06-10
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Publisher
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The Chartered Institute of Marketing
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ISBN
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Mktgtrends
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Price £ 200.00
Key findings from the latest Marketing Trends Survey.
Published by The Institute twice a year, the Marketing Trends Survey (MTS) provides an up to date picture of the impact of marketing on businesses and the wider economy. Based on responses from our members, it assesses whether marketing spend is increasing or decreasing, and also looks at fluctuations in the size of marketing teams.
Members who take part in the survey are also asked questions on other current trends and this data is then used for press releases and agenda papers.
The full Marketing Trends Survey can be purchased for:
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£125 member price
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£200 non-member price
If you are a CIM member and would like to purchase the Marketing Trends Survey you can order this by contacting our library team.