December 07, 2017
9:30 AM - Colchester
The General Data Protection Regulation (GDPR) is one of the most important pieces of legislation to affect marketers globally, and it comes in to force on the 25 May 2018 - you must be prepared.
We specifically cover how the new regulations affect the planning and implementation of digital and direct marketing campaigns including data capture, data purchase, data sharing and data security.
We also look at how to build better opt-in lists for e-mail, SMS and direct mail campaigns, understand the soft opt-in and how B2B differs from B2C.
Special offer non-member price
The non-member price includes 3-months’ Affiliate Professional membership of CIM, which can be activated after attending the workshop.
Price include refreshments and a light lunch.
CPD category: Risk and Reputation Management
Duration: 2.5 hours
Registration and networking is from 09:30, the session starts at 10:00 and finishes at 13:30. If you are non-EU resident please call the Network Support team to make your booking.