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May 24, 2018

9:30 AM - Hatfield

Join us for a day exploring the relationship between customer experience, the marketing function and the bottom line. The CIM’s Customer experience conference, kindly sponsored by Cambridge Marketing College, will equip you with the know-how to implement a customer experience strategy, some take-away tools to help you implement it and some unique opportunities to explore why it matters.

You will learn:
How automation can improve the customer experience 
How content personalisation can boost customer engagement 
How to implement customer insights 
How to close the gap between customer expectation and customer experience

Speakers:
Matt Horsup, Head of Digital Marketing, Itineris – insight
Richard Baker, Group Sales and Marketing Director, Inspiretec Group – personalisation
Katie Jameson, Head of EMEA Marketing, Act-On Software – automation
Laura Evens, COO, Naked Wines – employee advocacy
Richard Beevers, Customer Plus – The Logic and the Magic of Great Customer Experience

Throughout the day there will be an opportunity to network with your peers over coffee and a buffet lunch.

Special Offer:
The non-member price includes 3-months’ Affiliate Professional membership of CIM, which can be activated after attending the conference.

CPD duration: 5 hours
Category: Customer experience

Registration and networking is from 09:30, the event starts at 10:00 and finishes at 16:00. If you are non-EU resident please call the Network Support team to make your booking.

This event has now passed
The Riding School
Hatfield House
Hatfield Park
Hatfield
Heartfordshire
AL9 5NE
United Kingdom

Sector: Non-specific

Region: East-England
Map link: click here

Attachments:
Programme

Contact:

Regional Events team

cim.events@cim.co.uk

+44 (0)1628 427340

Prices

  • Member: £75
  • Studying member: £30
  • Student: £30
  • Non-member: £150

The prices shown include VAT. Refreshments will be provided. If you have any special dietary/access requirements please contact the Network Support team.

Please book online for this event. If you cannot do so, please call the Network Support team on +44 (0)1628 427 340.

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