April 03, 2019
6:00 PM - London
This workshop, facilitated by a Senior Director at global public relations firm Ketchum will examine a current PR campaign, outline the client’s brief, explain the challenges and thinking behind the campaign and report on its success. After a break for refreshments, you will have the opportunity to put your creative skills into practice by suggesting ideas for a forthcoming campaign! This promises to be a fun, engaging and interactive session!
Ketchum is a leading global communication and public relations consultancy serving clients in several different industries over seventy countries. Part of the Omnicom Group, Ketchum has won a number of awards for their campaigns which include Essity Libresse: #BloodNormal, Kimberly-Clark: Tubeless Toilet Paper, Pfizer: Screen Test and Reese’s: Outrageous Halloween.
This is the third in our series of CIM/LSBU Marketing Club events.
CPD category: Integrated marketing communications
CPD duration: 1.5 hours
Registration and networking is from 18:00; the event starts at 18:30 and finishes at 20:30. If you are non-EU resident, please contact the Regional Events team to make your booking.
- Member: £10
- Studying member: £10
- Student: £10
- Non-member: £20
Prices shown are inclusive of VAT with refreshments provided. If you have any special requirements, please contact the Regional Events team.
Please book online for this event. If you cannot do so, please call the Regional Events team on +44 (0)1628 427 340.Tweet