This award recognises campaigns that have increased youth awareness of a product or service creating impact or driving change. Show how your unique approach to this market and your creativity and influence have made a difference.

(PHS Group and Magic Wand PR have won best Education Campaign previously, which this category is replacing).

This award recognises the clarity of message and timely execution of campaigns that delivered a strong value proposition to customers, making purchases simpler and/or more desirable. Show how your expertise in the Retail Sector has informed your decision-making and how your marketing techniques engaged/informed customers and delivered an impressive impact and ROI.

This award recognises the clarity of message and timely execution of campaigns that delivered a strong value proposition to customers, making purchases simpler and /or more desirable. Show how your understanding of the financial services sector has informed your decision-making and how your marketing techniques engaged customers and delivered an impressive impact and ROI.

Previous winners include HSBC UK and CHS. 

This award recognises the clarity of message and timely execution of campaigns that delivered a strong value proposition to customers, making purchases simpler and/or more desirable. Show how your expertise in the Travel Industry has informed your decision-making and how your marketing techniques engaged/informed customers and delivered an impressive impact and ROI.

This award recognises the clarity of message and timely execution of campaigns that delivered a strong value proposition to customers, making purchases simpler and/or more desirable. Show how your expertise in the Property/Construction Sector has informed your decision-making and how your marketing techniques engaged/informed customers and delivered an impressive impact and ROI.

This award recognises the clarity of message and timely execution of campaigns that delivered a strong value proposition to customers, making purchases simpler and/or more desirable. Show how your expertise in the Healthcare/Pharma Sector has informed your decision-making and how your marketing techniques engaged/informed customers and delivered an impressive impact and ROI.

Previous winners include ellaOne, Dirt & Glory Media, Havas London, and UM Media. 

This award recognises marketing success in the pursuit of growth when lobbying, fundraising, expanding, informing or positively changing attitudes and behaviours. Show how your approach added value to your customers and benefitted your organisation.

Previous winners include the Royal Air Force, Engine, Wavemaker, Freedom Media, and States of Jersey Police.

This award recognises campaigns that have excelled at developing brand awareness, affinity and/or loyalty amongst prospects or customers. Whatever the life stage of your brand, show how your campaign resonated with the target audience and over delivered on brand metrics.

Previous winners include Green Flag in partnership with Chi & Partners, Oi on behalf of Visit Jersey, Dŵr Cymru Welsh Water, Centurion Safety Products, Keele University, Leeds Playhouse, ellaOne, Dirt & Glory Media, Havas London, UM Media, Standard Life Aberdeen, and Simplicity Cremations.

This award recognises the outstanding creation and use of content to drive engagement and achieve set objectives. Show how your strategy delivered content across relevant platforms to reach your target audience, tell more compelling stories and deliver significant results.

Previous winners include MediaVision, Freedom Media, and States of Jersey Police. 

This award recognises the impact of an omni-channel approach linking multiple channels to drive awareness, connect customer experience and build loyalty. Show how you have used these channels creatively for maximum effect and how the data insights informed your decision-making.

This award recognises the intelligent and creative use of data to create compelling insights, resulting in an improved product, customer experience or shift in behaviour. Through expert analysis, demonstrate how insightful strategies resulted in business success and competitive advantage.

Previous winners include Salesforce, Saddingtom Baynes in partnership with Honda and DigitasLBi, Bayer in partnership with Accretio, Markle in partnership with News UK - James - Your Digital Butler, Sleeping Giant Media, EY, Flamingo, Exposure, and Glenfiddich.

This award recognises initiatives that deliver outstanding customer experiences. By demonstrating how your approach drove positive interactions with your audience, show how success was achieved through acquisition, retention or other engagement/satisfaction metrics. Show how this approach has fed back into your NPor NS Development and improved outcomes for customers.

Previous winners include BBC, Yoyo in partnership with Caffè Nero, and Barclays.

This award recognises the innovative development of a new product or service. Show how a customer-centric approach led to an outstanding value proposition, setting you apart from the competition and mutually benefitting your business and customers. Show how you have considered the product or service's impact from a sustainability viewpoint.

Previous winners include ClearScore, Translink, phs Group, Magic Wand PR, PwC, Brisant Secure in partnership with MRA Marketing, and Dŵr Cymru Welsh Water. 

This award recognises the effortless strategic alignment of two or more partnering organisations to deliver a compelling marketing campaign. Show how your joint approach and shared goals achieved a measurable win-win result.

Previous winners include ITV in partnership with The National Lottery, British Olympic Association and UK Sport, MPartners Ltd, Bridge (on behalf of Square Enix, Warner Bros and Lucozade Energy), Britvic Soft Drinks, and Coventry Building Society. 

This award recognises excellence in the field of PR. Show how you have made a significant impact through share of voice or increased sentiment or how you have provided or guided an organisation through a challenge. Demonstrate how you used creative and innovative strategies to achieve results.

Previous winners include intu in partnership with The Academy, Leeds Playhouse, and Conker Communications. 

This award recognises the effective harnessing of an organisation’s influence to deliver a positive social or environmental change. This could be in showing your commitment to governance or sustainable goals or through your approach to diversity and inclusion in your organisation or on your client/customers' behalf. Whether a one-off campaign or sustained approach, demonstrate how you’ve put responsibility at the heart of your organisation.

This award recognises excellence in building a brand to support the attraction and retention of people. Either for your organisation or on behalf of a client, show how you have built a sustainable and scalable programme to ensure your people are informed, engaged and inspired. Share how you have demonstrated a shift in attitudes and behaviours and what impact this has had at an enterprise level.

This award recognises the power of the podcast to drive insight and information, shift customer behaviours or provide entertainment. Demonstrate how you have created a community through engagement and how you have leveraged this community to extend your reach/voice.

This award celebrates the best app for businesses or consumers. It recognises the product or service proposition, the design including UI and UX, the engagement and impact as well as development and scalability.

This award celebrates the Influencer (Nano and Micro - up to 50K followers across all social media channels) that drives authentic and/or expert content to build their communities. They must be trusted and valued by their followers.

This award celebrates the Influencer (Mid Tier/Macro and Mega - 50K- 1 million plus across all social media channels) that drives authentic and/or expert content to build their communities. They must be trusted and valued by their followers.

This award recognises campaigns that have used a celebrity effectively and consistently throughout a campaign to improve brand impact and sales. The right celebrity, used in the right way can be a truly powerful brand asset, allowing brands to be relevant and timely. Show how your use of a celebrity resulted in a successful campaign and helped you hit the right target audience and impact.

This award recognises the world’s best marketing book or publication that stood out as having had an impact and provided the reader and industry as a whole with ideas, inspiration, beneficial insight or transformational thinking.  Share how either your own marketing book or publication has been received by others or how someone else’s has helped you or your company's success or approach for the better. 

This award celebrates the winners of our University Competition The Pitch. This year's winners have clearly demonstrated their expertise in creating a complete programme to drive new customers to the social platform.

This award celebrates the shining star - under 25 - either in-house or agency side that has excelled in their chosen field and made a considerable impact to a project, launch, activity or programme.

This award recognises the stellar impact one individual has had on an organisation. Whether a colleague has gone beyond the parameters of their role, or you’ve dedicated an unsurpassable level of commitment yourself, show how creativity, originality and an inspiring work ethic provided a remarkable personal contribution.

This award recognises 25 years of CIM Chartered celebrating the commitment to continuous development and responsible marketing.

This award recognises the best individual campaign that delivered a stunning impact on the target audience. Whatever your campaign aimed to achieve, share the work you’re most proud of and detail the challenges you faced, the insights and creative you developed along with the brilliant results you achieved.

This category is free of charge to enter.

This award recognises the marketing team that has been instrumental to the success of their organisation. Reinforced by measurable results, demonstrate how your team’s collaborative and strategic approach to marketing has helped transform the performance of your business.

Previous winners include O2 Enterprise, Baxi Heating, The JORVIK Group of Attractions, B&Q, Dignity and HelloFresh UK. 

This award recognises the agency that has had unrivalled years. Showcase your successes across strategy, insight and creative, proving how you have delivered marketing excellence for your clients, outshone your competitors and set new standards for the future.

This award recognises the agency that has unrivalled years. Showcase your successes across strategy, insight and creative, proving how you have delivered marketing excellence for your clients, outshone your competitors and set new standards for the future.

This award recognises the agency that has had unrivalled years. Showcase your successes across strategy, insight and creative, proving how you have delivered marketing excellence for your clients, outshone your competitors and set new standards for the future.

This award recognises an individual who has made a significant and meaningful difference to the Marketing Profession. Their actions have either changed attitudes and behaviours or have provided a platform for others to be a force for good.