Entry Deadline
17 November 2017

Enter now

Make sure you don’t miss out. The entry deadline is 17 November 2017, so pick your category and get started. Entering couldn’t be easier, so make sure you take this opportunity to be recognised within the industry and rewarded by experts in the field to ensure you stand out from the crowd.

  1. Select your best people and work between 01 September 2016 - 01 September 2017. *This does not apply to Marketer of the Year. 
  2. Pick from one of our 17 categories to best showcase your talents and familiarise yourself with the judging criteria.
  3. Take a look at the guidelines and complete the quick and easy registration via the ‘Enter now’ button.

    *If you entered the Marketing Excellence Awards 2017 you will already be registered on the online awards platform. Please use the same user account details.*

  4. Complete the online entry form and upload a few supporting words, along with a company(s) logo in a colour EPS vector file format.
  5. Click submit!
Judging Criteria

Judges will be assessing entries on the following key areas. To help you, please ensure you have reflected these in your entry submission.

  1. Robust insight and analysis
  2. Clearly defined aims and objectives
  3. Originality, creativity and an innovative approach
  4. Clear justification of strategic choices made
  5. Disciplined planning and project management
  6. Clear results based on relevant quantitative or qualitative metrics
  7. Evidence of collaboration and communication (where possible) with employees, stakeholders, customers and partners.
Entry Guidelines
  • You may edit your entry after submitting, up until the entry deadline.
  • You are eligible to enter more than one category, however a separate online entry submission and payment must be completed for each category and each entry. Each entry must be tailored to meet the requirements for each specific category.
  • Please make sure all your personal details are entered accurately, including contact details, as this will be used in the Awards presentation if you are selected as a finalist.
  • Entry fees may be paid by credit card or invoice. If your submission(s) have not been paid for by close of entry they may not be included for judging.
  • Entries are restricted to marketing activity targeting UK audiences, and are required to be completed by the UK office.
  • The maximum word limit per entry submission is 1,500 words.
  • All entries should relate to work commenced and completed from 01 September 2016 – 01 September 2017. *This does not apply to Marketer of the Year.
  • To complete your entry, you will be required to submit a company logo for all companies that form part of your awards submission. The company logo(s) will need to be supplied as a colour vector EPS file with all fonts/text converted to paths. It is important that you secure permission to use all logos.
  • If your submission contains sensitive information, you should clearly state this within your entry and advise the CIM Awards team via email.
  • Where web addresses are included within an entry, please ensure that any access details, usernames and passwords needed for judging are supplied and that they continue to work until Friday 13 April 2018.
  • Agencies/awards writing agencies submitting entries on behalf of/in partnership with clients should have secured the client’s/partners permission prior to submitting an entry.
  • Any submissions that are entered in to categories for which they do not fit the criteria may be either removed completely or re-categorised.
  • We reserve the right to not award categories should the standard of entries received not reach the required standard.
  • Under no circumstances shall there be any form of communication between the judges of the CIM Marketing Excellence Awards and the entrants.
  • Some categories may need to be sub-categorised post submission, therefore, it is important to accurately list the size of your company upon entry. We define an SME if it meets two out of three criteria: it has a turnover of less than £25m, it has fewer than 250 employees or if it has gross assets of less than £12.5m.
  • We reserve the right to shorten entry titles for the purpose of the awards brochure and winner trophies. Please try and keep your entry title concise.
  • Exclusions from entry are employees of The Chartered Institute of Marketing (CIM); CIM volunteers working directly on CIM Marketing Award projects; and sponsors of affiliates for a category are excluded from entering the same category.
Cancellation Policy

Cancellations for entries will be entitled to a refund if cancellation is received via e-mail or in writing within 14 days of the credit/debit card payment or date of invoice. If cancellation for entry is received after 14 days of the credit/debit card payment or date of invoice, no refund will be given. For entries made within 14 days prior to the final submission date, no refund will be given. For refunds, there will be a £15 or 5% administration fee, whichever is the greater.