CIM is committed to developing the marketing profession by supporting training and qualifications providers. The partnership options below provide the opportunity to have your training courses, one–off events or qualifications recognised by CIM, the world’s leading professional marketing body.
Type of partnership
Recognised Course
Summary
CIM will map the content of your training course or one-off event against our unique Professional Marketing Competencies – a framework of required skills – ensuring one core, technical and behavioural competency is matched.
Criteria
Short training course or one-off event.
Benefits
Your students will be reassured by the recognised content, knowing that it maps to the industry’s required competencies.
We give you a ‘CIM Recognised Course’ logo for your promotional use, helping to differentiate your organisation.
Recognised Programme
Summary
CIM will map your qualification or programme (and where appropriate, assessments) against our unique Professional Marketing Competencies – a framework of required skills – ensuring one core, technical and behavioural competency is matched.
Criteria
Programme of training which could include an element of assessment.
Benefits
Your students will be reassured by the recognised content, knowing that it maps to the industry’s required competencies.
We give you a ‘CIM Recognised Programme’ logo for your promotional use, helping to differentiate your organisation.