This intense three day Sales Boot Camp is guaranteed to ignite your career in sales. Everyone will benefit from this programme, whether selling commodities, products, services or capital goods. Starting by identifying customer needs, this course shows sales people how to present their offer in terms of its contribution to business goals and how to justify the investment.

Who should attend?

If you are a new or inexperienced sales person who wishes to become more successful by gaining a structured approach to the sales process, this course will send you back to the workplace with a complete plan. If you have sales experience already you will benefit from the disciplined approach encouraged in the course.

Learning outcomes

  • Sales appointments or selling products on the phone.
  • The psychology of the six powers of influence that make people buy.
  • Effective questioning and listening skills.
  • Presentation skills.
  • Negotiating and closing skills.


Residential: £1,785
Non-Residential: £1,605
Member Residential: £1,607
Member Non-Residential: £1,445
* Prices shown are exclusive of VAT. Prices include tuition, course materials and full board accommodation on residential courses.

Course Dates

Start Date End Date Location
16 Apr 2018 18 Apr 2018 Moor Hall
24 Oct 2018 26 Oct 2018 London

Course Director

Ron Mundy

Ron Mundy is known for his inspirational presentations. His credentials include 20 years of business success in both corporate and SME environments. During this period using telephone skills has been an essential part of his success. On this course he shares the telephone techniques that have contributed to his success and are proven to empower performance.

The CIM Experience

  • Expert trainers - Passionate specialists who keep up to date with the latest trends in their field.
  • Quality delivery -  Trainers are assessed annually on the quality of their delivery and delegate engagement.
  • Practical training methods - Theory and practical based training to take back to the office.
  • Small class sizes - No more than 15 people to ensure you get the most from our trainers.
  • Wide breadth of topics - Marketers should understand marketing as a whole, not just digital.
  • 3 learning levels - Introductory, Advanced and Masterclass.


Is this course right for me? To speak to one of our Learning Advisors, call us on +44 (0)1628 427360 or complete the form below.