|Member Residential:||Log in for prices|
|Member Non-Residential:||Log in for prices|
Full board accommodation is only included on residential courses at Moor Hall, Berkshire.
Achieving real cut-through with B2B copy can often seem daunting, which is why inspiration and practice is so important. In this interactive two-day programme, run by a highly experienced copywriter and former creative director, you will be challenged to work collaboratively with others and respond to a creative brief.
Specifically, you will be tasked to develop a B2B copy strategy for a cutting-edge technological solution. Generating initial concepts, you’ll sell them to the wider group and then work to create a range of deliverables for different stages of the purchase process.
The course will provide an opportunity for you to write short from copy for ads and social media posts, as well as longer pieces of copy including thought leadership pieces, blogs and sales collateral. You’ll then benefit from discussion and constructive commentary, helping you to perfect the work you do and equipping you with a range of new skills you can take back into your business environment.
To speak to one of our Learning Advisors, call us on +44 (0)1628 427360 or complete the form below.
We are currently having a technical issue with this form.
If your web browser is using 'Ad Blocker' technology this may interfere with the rendering of the form.
Please either turn it off temporarily, or add 'https://analytics-eu.clickdimensions.com' to any 'whitelist' it may contain.
Thank you for your patience.
If so please continue to add any extra courses to your cart or check out.
Want to purchase courses for multiple persons or have any other training requirements?
Call us on 01628 427360
Email us at email@example.com
or click on the 'Need Help' icon that has appeared to the right.