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Full board accommodation is only included on residential courses at Moor Hall, Berkshire.
The CIM Marketing in Practice Programme will provide you with a thorough grounding in the latest marketing communications tools and techniques. You will learn the key principles of marketing and how these can be applied to improve the effectiveness of your marketing efforts and your organisation’s performance. The course takes you through planning and evaluating marketing campaigns, customer behavior, channel selection and proposition development.
This is a practical course for anyone who wants to understand the key elements of building an effective marketing communications campaign. No previous marketing experience is required.
Marketing Concepts, Models & Tools
Proposition Development & Briefing
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This course may be run by any of the following Course Directors:-
To speak to one of our Learning Advisors, call us on +44 (0)1628 427360 or complete the form below.
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