Why a professional marketing qualification?

Gives you the theoretical and practical skills and knowledge to get into marketing and grow and progress in your career.

Why CIM?

  • Depth and breadth of knowledge.
  • UK and internationally recognised – take it with you through your career, wherever you go.
  • Ofqual regulated.
  • A network of accredited study centres.
  • Learn in a way that suits you and your lifestyle – from bite size flexible modules through to full qualifications.
  • A choice of face to face, distance learning or mix of the two (blended).
  • The opportunity to work towards becoming a Chartered Marketer.

Each CIM module is based on our unique Professional Marketing Standards designed to help marketers meet the increasing demands of them at every stage in their career.

CIM qualifications


Who is it for?


Foundation Certificate in Marketing

Level 3 (Foundation)

more info...

People of all ages and stages of their career. Ideal for managers in non-marketing functions, entrepreneurs, apprentices and those starting out in a marketing career.

One mandatory module

Choice of elective module:

Certificate in Professional Marketing

Level 4 (Intermediate)

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Aspiring marketers who want to gain knowledge and skills to progress a successful career in marketing. Ideal for those working in marketing support roles (e.g. marketing assistants) or whose current job encompasses elements of marketing.

Two mandatory modules

Choice of elective module:

Diploma in Professional Marketing

Level 6 (Intermediate)

Equivalent to an undergraduate degree

more info...

Marketers in operational, supervisory or management roles who want to develop their marketing knowledge and skills. Suitable for department managers, functional managers, product/brand managers, account managers, marketing executives and business development managers.

Two mandatory modules

Choice of elective module:

Postgraduate Diploma in Marketing

(in two stages)

Level 7 (Advanced)

Equivalent to a Masters degree

more info...

Experienced marketers and senior business people who want to gain a professional qualification while working at a strategic level or aspiring to do so.

Professional Postgraduate

Diploma in Marketing (stage 1)

Four mandatory modules:

  • Emerging Themes
  • Analysis and Decision
  • Marketing Leadership and Planning
  • Managing Corporate Reputation

Chartered Postgraduate

Diploma in Marketing (stage 2)

One mandatory module

  • Leading Marketing