The aim of the CIM Level 4 Certificate in Professional Marketing is to provide the practising marketer with relevant, contemporary marketing content to equip them for the current global landscape. Learning is brought to life through meaningful and active assessment methods which embrace the modern marketing industry.
Successful completion of the Certificate in Professional Marketing will establish the knowledge, skills and understanding to be able to perform at an operational level and to perform an essential and successful professional marketing role within the workplace.
Those who successfully achieve this qualification are able to understand the wider role of marketing and how their practical skills can be applied to their career progression within the marketing profession.
Designed with complete flexibility in mind
This qualification consists of three modules: two mandatory and one elective. However, you can choose to complete just one module and gain an award. You can choose to continue to study and add to your module awards. When you complete two mandatory modules and one elective module, you will achieve the full qualification.
A choice of elective modules is available and will be continually reviewed. Further elective modules will be made available in line with industry demands.
Who is it for?
The Certificate in Professional Marketing is aimed at the aspiring professional marketer who wishes to gain knowledge and skills to succeed and progress with a career in marketing.
Ideal for those working in marketing support roles (eg, marketing assistants) or whose current job encompasses elements of marketing.