Dubai, UAE - 16th December: The Chartered Institute of Marketing (CIM), the world’s leading professional body for marketing, will host an exclusive event in Dubai to mark the opening of its new regional hub in Dubai Knowledge Park. This expansion demonstrates CIM’s commitment to supporting both the UAE and the wider GCC as the region strengthens its position as a global centre for innovation, investment, and economic transformation.
The UAE continues to drive forward its UAE Vision 2031, a national agenda focused on sustainable growth, future-ready skills, economic diversification, and global competitiveness. Marketing capability sits at the heart of these ambitions, enabling organisations to attract investment, build global brands, and lead in emerging sectors.
Across the region, Saudi Vision 2030 and other GCC national visions are accelerating similar priorities - creating unprecedented demand for high-calibre marketing talent and strategic leadership.
CIM’s entry into the Middle East will provide organisations and professionals with internationally recognised qualifications, strategic marketing frameworks, and tailored corporate learning solutions designed to elevate marketing maturity and support national development goals.
Discussing the launch event Chris Daly, Chief Executive of CIM, said: "Marketing is central to growth and competitiveness. Our new hub in Dubai will help marketers across the GCC access the skills, knowledge, and recognition they need to thrive in a fast-changing economy."
Event Highlights
- Strategic discussions on the role of marketing in advancing UAE Vision 2031, Dubai’s D33 agenda, and Saudi Vision 2030.
- Introduction to CIM’s internationally recognised qualifications, corporate training programmes, and membership pathways tailored to the needs of the GCC.
- Insights into how marketing capability strengthens organisational performance, customer engagement, and long-term competitiveness.
- Networking with senior leaders, decision-makers, and regional influencers shaping the future of marketing in the Gulf.
Event Details
- Venue: The Terrace, Vida Emirates Hills, The Hills, Emirates Hills – Dubai
- Date: 05 February 2026
- Time: 18:00 - 21:00 GST
It will be an opportunity to connect, exchange insights, and preview CIM’s vision for the Gulf. For more information, visit: https://www.cim.co.uk/cim-networks/middle-east/.
-ENDS-
For media enquiries
For further media information please contact:
James Delves
Head of PR and External Affairs, CIM
James.Delves@cim.co.uk
For local enquiries
For local enquiries please contact:
Saria Hayek
Regional Manager, CIM GCC
Saria.Hayek@cim-middleeast.ae
About CIM
For over 100 years, CIM has been the universal voice of marketing, championing our industry and its positive impact on organisations, economies and the wider society. Today, we play a more significant role than ever in supporting, developing and representing our members and the profession around the world. Always on top of the latest developments, we offer inspiring insights and thought leadership to generate transformative discussion and ideas.
On an individual level, marketers at every stage of their career find us a trusted and people-centred provider of clear guidance, training and professional qualifications – especially on their path to being accredited as a Chartered Marketer. If it carries a CIM stamp, it’s taken seriously: proof of the essential skills that boost long-term success for any business.
We’re at the forefront of all that’s exciting about marketing. Our services build careers and boost businesses. We continue to speak out for our industry, working alongside like-minded organisations to bring on the latest generations of talent and set professional standards for the entire marketing ecosystem. Find out more about CIM by visiting www.cim.co.uk.
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