During this jam-packed session, you'll discover how AI is transforming the copywriting landscape and why it's time to welcome the likes of ChatGPT, Gemini and Claude into your workflow.
We’ll explore practical ways to use GenAI for your everyday copywriting tasks. Think: brainstorming, research, editing and creating powerful first drafts. As well as prompting methodologies that’ll give you valuable results – first time, every time.
You'll leave with valuable insights on the possibilities and pitfalls of AI copywriting. Plus, a toolkit of tried and tested techniques to boost (not replace) your creative process.
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