All individuals involved in managing and leading marketing projects, who need to gain greater control and structure to deliver an efficient process, whilst leading and managing team members through to an effective outcome. This course is designed for all marketing professionals, seeking the tools, processes and skills needed to set-up and manage their projects and colleagues to greater success.

• Understand the attributes of successful marketing project leaders
• Discover the ten key principles for greater project success
• Methodologies to successfully manage stakeholder expectations
• Gain insights into building and managing successful team dynamics
• Create a persuasive and impactful team communication plan
• Understand how to be a motivational force and gain buy-in
• Recognise how to influence, persuade and negotiate successfully
• Develop implementation plans around the 3 key project milestones
• Formally/informally measure campaigns to gain actionable insights