This highly practical training course provides comprehensive expertise in SEO strategies, specifically tailored to boost Google web organic traffic in alignment with your business objectives.
- Plan your website optimisation
- How to make your site more search engine friendly
- Conduct SEO keyword research through search query analysis
- Identify visible search competitors for strategic insights
- Techniques for accurate SEO measurement
- Optimise on-page elements such as meta tags and content
- Effective off-page SEO tactics for broader online presence
- Future Proof your SEO plan to cover AI Search and Content
We will show delegates how to use the free Google SEO tools, AI-powered SEO tools and search engine optimisation tactics to drive organic traffic, enhance online visibility, and achieve consistent growth.
Marketing or web managers and executives who are required to plan and implement an SEO programme (B2C and B2B).
To maximise the value of the course, it is useful if delegates can access their own Google Search Console and Google Analytics accounts to apply their own data.
• Ensure your website's search engine friendliness
• Use Google Search Console for website strength analysis
• Collect, measure, and manage SEO reporting
• Practice effective SEO copywriting techniques
• Understand technical SEO for optimal performance
• Compete in SEO strategies
• Conduct proficient SEO queries and competitor research
• Build a practical ROI model for SEO
• Implement off-page SEO, including social media distribution
• Make informed decisions when selecting an SEO agency
• Use essential AI SEO tools effectively
Speak to one of our specialist learning advisers about making a group booking and discuss how your business can work with CIM to achieve your marketing goals
Call us on +44(0)1628 427 360
I thought the course in general was excellent, and would have no qualms in recommending it to others. It was intense, with a wide variety of topics covered and a great deal of depth, but ultimately very rewarding.
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Speak to one of our expert learning advisers to understand more about this course, how it fits into your CIM learning journey and how we can help you with group bookings.
Phone: +44 (0)1628 427 360
Email: training@cim.co.uk
