As one of the world’s leading professional marketing bodies, CIM have long believed in the importance of developing and supporting marketers.
Committed to enabling professional marketers to thrive in their roles and deliver long-term business success, CIM are here to help apprentices unlock their full potential and build a successful career in marketing. We recognise that apprenticeships provide a clear and credible route for people to enter and progress within the marketing profession.We value and recognise the importance of the EPA apprentice journey and use our years of experience and expertise to provide the support required.
Interested in partnering with CIM EPAO?
CIM operates as an EPAO on the following:
As an Ofqual-recognised and ESFA-approved End-Point Assessment Organisation, you can be confident that CIM is the end-point assessor for you, whether you are an employer, training provider, or apprentice.
Carrying out consistent and quality End-Point assessments for the following standards:
For creative minds ready to make an impact, this standard builds the skills to craft compelling digital content that connects, informs, and inspires audiences.
A perfect start for future marketers, this standard develops the know-how to plan and deliver campaigns across digital and traditional channels with confidence.
For those ready to step up, this standard focuses on turning insight into action, building campaigns, managing budgets, and supporting marketing strategy.
Designed for driven sales professionals, this standard develops the confidence and techniques to build strong relationships, understand customer needs, and close the deal.
Ideal for emerging leaders, this standard supports those managing people, projects, and processes, driving results while empowering their teams.
For marketing professionals ready to lead, this standard hones the skills to shape strategy, manage teams, and deliver high-impact marketing outcomes.
Aimed at senior professionals steering departments or organisations, this standard sharpens strategic thinking, decision-making, and leadership that drives meaningful change.
Why choose CIM as your End-Point Assessment Organisation
One of the world’s leading professional marketing bodies
The world’s largest community of marketers that support, represent and develop marketers, teams and the marketing profession as a whole.
Excellence in customer service and support
At CIM we believe in the importance of professional marketing training so have a team in place to support and guide you from registration to completion and to answer all your questions.
Worked alongside the Trailblazer group
As part of the Trailblazer group involved in the design and development of the Apprenticeship Standards Employers, Apprentices and Apprenticeship Training Providers can be assured that CIM has a detailed understanding of the requirements of EPA.
Access to CIM's EPA Toolkit
CIM have developed support for Apprentices to help them prepare for EPA. The EPA toolkit includes CIM EPA Gateway Checklist, Project Plan submission form, templates and mock questions.
What is End-Point Assessment?
End-point assessment (EPA) is the final stage of an apprenticeship. It is an impartial assessment of whether the apprentice has developed the skills, knowledge and behaviours outlined in the apprenticeship standard.
Assessments are designed by employers in the sector and are conducted by independent bodies known as end-point assessment organisations (EPAOs). CIM is an Ofqual-recognised and Department of Education (DoE) approved EPAO.
