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• Course

  PPC Google Ads

  How to plan and optimise your PPC Google Ads campaigns.
• Course

  Sustainable Marketing - The Complete Guide

  Developed for CIM by Can Marketing Save the Planet, this online course equips marketing professionals with the essential knowledge, strategies and tools to integrate sustainability into their marketing approach.
• Course

  AI Marketing Strategy and Tools

  AI tools for optimising marketing strategies, offering comprehensive insights into their diverse applications.
• Course

  Neuromarketing Masterclass

  Understand the way your customer's brain works.
• Course

  Marketing Principles

  The core fundamentals of marketing: concepts, models, practices and techniques.
• Course

  Data & Marketing Analytics

  A practical guide to using data analytics and AI to optimise marketing ROI.
• Course

  Marketing Communications Planning

  How to use a proven, simple six-stage approach to integrated marketing communications planning.
• Course

  Strategic Leadership for Marketers

  Understand the nature of effective strategic leadership and the relevance of a marketing perspective.
• Course

  Social Media Strategy Masterclass

  How to develop a highly effective social media marketing strategy.
• Course

  Content Marketing

  Create standout content, develop robust strategies, and achieve business objectives through effective planning and execution.
• Course

  Partnership Marketing

  How to identify, create and manage marketing partnerships.
• Course

  Proofreading and Copy Editing

  Improve your editing process and develop professional proofreading skills.
• Course

  AI Customer Journey

  Effectively leverage AI to optimise the customer journey for superior customer experiences.
• Course

  AI in Marketing

  AI and emerging digital tech to improve customer experiences, drive data-driven insights and create and optimise content.
• Course

  Leadership Skills for New Managers

  Discover the critical skills and confidence to become an effective leader.
• Course

  AI Answer Engine Marketing (AEM)

  This course explores the emerging field of Answer Engine Marketing (AEM), focusing on how marketers can optimise content for AI-powered platforms.
• Course

  Managing the Sales Team

  How to motivate and manage professional sales teams.
• Article

  International media round-up: CIM-AMC partnership makes headlines

  CIM has partnered with the African Marketing Confederation (AMC), which will benefit individuals, businesses and society across both continents.