Member Exclusive: Turning events into genuine lead generators

Many organisations understand the power of face to face events, but fall down on creating genuine lead generation machines.

In this webinar, CIM Course Director Richard John will address some of the issues facing companies in generating genuine engagement and will reveal essential tools to make exhibitions work.

Members can watch this webinar on-demand to discover:

• How to manage complex event schedules
• How to select the right events
• New ways to attract delegates to your meetings and conferences