Here are your tailored learning recommendations to help you strengthen your skills across the four elements of leadership and management, based on your Marketing Index assessment results.
Your current level is .
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The core fundamentals of marketing: concepts, models, practices and techniques.
Effective financial management and the relevance of a marketing perspective.
This online course provides a comprehensive overview of the marketing planning process, from situation analysis, objective setting, communications planning through to budgeting and evaluation.
The core principles and different elements of the marcoms mix, including advertising, public relations and direct marketing.
Create visually compelling marketing dashboards and storytelling techniques to drive informed decision-making.
How to plan and deliver effective live, virtual and hybrid events.
How to generate and convert high quality B2B leads.
The fundamentals of PR in just one day.
Developed for CIM by Can Marketing Save the Planet, this online course equips marketing professionals with the essential knowledge, strategies and tools to integrate sustainability into their marketing approach.
This online course is designed to extend your working knowledge of the UK GDPR and optimise the use of personal data in your marketing mix.
Become a sustainable marketer, certified by the Carbon Literacy Trust.
Use data and analytics to make better decisions and improve performance.