Here are your tailored learning recommendations to help you strengthen your skills across the four elements of brand and reputation, based on your Marketing Index assessment results.
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Supercharging Your Personal Impact.
B2B product marketing skills for strategic product planning.
What makes a brand successful? We will focus on the brand audit, brand positioning and developing brand programmes.
The definitive guide that covers the key principles of marketing.
How to create a portfolio that is balanced across the product lifecycle and strategically aligned for future sustainability.
How to use a proven, simple six-stage approach to integrated marketing communications planning.
How to develop an ABM strategy to market high-value, complex solutions in competitive B2B markets.
How to build an event marketing strategy and action plan.
How to create a one-page Strategy Statement that identifies your strategic priorities and actions.
Increase marketing effectiveness by changing behaviour.
Strategies for effective international marketing and expansion into global markets.
This online course provides a comprehensive overview of how to plan your marketing campaigns and optimise digital marketing channels.