Here are your tailored learning recommendations to help you strengthen your skills across the four elements of marketing communications, based on your Marketing Index assessment results.
Your current level is .
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B2B product marketing skills for strategic product planning.
Supercharging Your Personal Impact.
Provides practical understanding of how to plan, align, test, launch and manage products effectively.
An inspirational and creative masterclass to help you plan, build and manage a successful brand strategy.
Drive strategic capability in product innovation and portfolio growth.
How to create a one-page Strategy Statement that identifies your strategic priorities and actions.
How to use a simple six-stage approach to integrated marketing communications planning.
Increase marketing effectiveness by changing behaviour.
Strategies for effective international marketing and expansion into global markets.
This definitive guide covers creating effective strategies, understanding customer insights, planning communications, optimising digital channels, and evaluating performance.
Develop a B2B marketing strategy to better acquire, engage and retain customers.
Leverage AI, analytics and customer insights to create data-driven marketing strategies.
