Social Media and Content

3 hours

Intermediate

Practical courses for marketers ready to build on the basics and apply more advanced techniques in their role.

Content Marketing

Create standout content, develop robust strategies, and achieve business objectives through effective planning and execution.

Meta (Facebook and Instagram) Advertising

How to develop and run results-driven Facebook and Instagram (Meta) advertising campaigns

Influencer Marketing

Explore influencer marketing's impact on brand growth, covering celebrity endorsements, employee programmes, and customer advocacy.

LinkedIn Advertising

How to run paid LinkedIn advertising marketing campaigns within LinkedIn Campaign Manager.

Social Media Copywriting

Create social media copy that cuts through the noise, captures attention, and drives meaningful engagement.

Podcast Strategy and Production

How to plan, produce, launch and grow your own show.

AI Enabled Content Production

How to use Generative AI tools for creating text, images, animations and videos.

Filmmaking and Video Production for Marketers

Boost your filmmaking and editing skills with this practical 2-day course from the UK's lead organisation for film and the moving image, the BFI (British Film Institute).