Showing 18 of 527 results
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AI in B2B Marketing
How to leverage AI in B2B marketing to deliver effective strategies, generate quality leads and enhance customer experiences.
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Customer Retention and Engagement
Build customer loyalty, increase retention and strengthen engagement through data-led insight and personalisation.
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Customer Experience Masterclass
Transform customer experience into a strategic driver of loyalty, growth and competitive advantage.
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Sales and Business Development Skills
Build your pipeline with quality leads which convert into high paying clients.
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Key Account Management (KAM) Masterclass
Maximise your key customer's potential through a strategic, relationship-based account management process.
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AI Agents and Automation
A practical guide to identifying automation opportunities and building no-code AI agents and workflows.
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The CIM Digital Marketing Programme
The definitive guide to planning strategic digital marketing across all key channels
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The CIM Brand Marketing Programme
The definitive guide to building and managing brand strategy for long-term value
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The CIM Social Media Programme
The definitive guide to creating impactful social strategies across content, channels and campaigns
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The CIM AI in Marketing Programme
The definitive guide to transforming marketing with AI-driven insight, automation and creativity
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Performance Max in Practice
How to build, optimise and scale Google Performance Max campaigns across all channels.
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Prompt Engineering for Marketers
How to use AI to write clearer, more consistent content, reports, proposals and communications.
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Search Engine Marketing (SEM) Planning Principles
Plan Search Engine Optimisation (SEO) strategies and how to set up PPC Google Ads campaigns.
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Search Engine Optimisation (SEO)
How to apply effective SEO techniques to improve performance, adapt to AI-led search and achieve sustained organic growth.
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PPC Google Ads
How to plan and optimise your PPC Google Ads campaigns.
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B2B Digital Marketing Planning and Techniques
Plan and implement digital marketing to drive B2B awareness, lead generation and growth.
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Email Marketing
How to improve the performance of your email campaigns.
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Content Marketing
Create standout content, develop robust strategies, and achieve business objectives through effective planning and execution.