Member Exclusive: Creating a personal brand that advances your career

How much agency do you have over how others perceive you?  

It’s a simple question with huge ramifications for anyone seeking to persuade, compel or inspire.

It has huge ramifications for anyone who relies on working with others to do their job.

Most importantly, it has huge ramifications for any marketer seeking to lead.

How you come across – how you are perceived by your team, peers, clients, key influencers and opinion-formers - is key to successful leadership, even more so when your world is often seen in terms of intangibles and potential rather than cold hard data.

In short, successful leadership requires a clear, sustainable personal brand.

The good news for marketers is that they are far better positioned than most to be able to build genuinely powerful personal brands…

This webinar is designed to inspire you to do just that, providing a simple framework to help you articulate and then manage your personal brand – enhancing your leadership credentials whilst reminding you of what makes you great!

Members can log in and register to discover:

• An understanding of the meaning and value of ‘personal brand’ in the context of business and career development
• The creation of an initial personal brand statement
• Strategies to help you manage and deliver on your personal brand across digital and in-person interactions