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    • Kick-start your marketing career

    The CIM Level 3 qualification is perfect for new marketers and aspiring marketers, giving you the foundation for a successful career.

    • Gain essential skills: Enhance your knowledge and develop the core skills required to begin your career as a key member in any marketing team.
    • Build a strong foundation: Position yourself for progression, opening up more career pathways opportunities.
    • Get hands-on experience: Acquire practical skills that you can immediately apply to your role, building your confidence as you learn.

    Do I qualify? No previous experience or knowledge of marketing required.

    Got questions? Speak to a learning adviser on 01628 427222 or submit an enquiry.

    Module specification

    Read the full module details of the CIM Level 3 Foundation Certificate.

    View full specification

    How it works

    Personalise your qualification by choosing the modules you want to study.

    Find a study centre that offers your choice of modules and study preferences. *

    Become a CIM member to manage your qualification and access study resources. *

    Display your new qualification and gain recognition!

    * The costs of studying a qualification will include the tuition fees of your chosen study centre and CIM assessment / membership fees.

    Choose your modules

    Select two modules to total 24 credits for your Level 3 Foundation Certificate. You can now achieve an Extended Foundation Certificate by topping up with an additional module.

    Marketing essentials

    12 credits
    (mandatory)

    +

    Select one of these

    Content &
    channels

    12 credits

    Marketing
    insights

    12 credits

    =

    You're ready to go!

    It's time to find a study centre that offers your choice of modules.

    FIND A STUDY CENTRE

    Note: you can now choose to extend your qualification by taking an additional module. Speak to your chosen study centre to find out more.

    Module details

    Marketing essentials

    Designed to provide you with an understanding of the key concepts and terminology needed to build knowledge and understanding of how marketing works, how customers behave and how the marketing mix can be applied. 

    Module specification

    Marketing insights

    Insight into how and why customers are key to matching marketing activities to meet customer needs. Gaining understanding of concepts, techniques and applications within marketing research and customer insights is key, alongside how social, cultural and technological differences influence behaviour. 

    Module specification

    Content and channels

    Communicating and informing your customers is a key aspect of building a relationship. This module introduces the types of content marketers can create, as well as the channels that can be used to reach key target audiences.

    Module specification

    Find a place to study

    Our qualifications are provided globally by our
    network of over 100 Accredited Study Centres.

    FIND A STUDY CENTRE

    Enquire now

    If you would like further details on our qualifications, please complete the enquiry form below and we will be in touch.
    Alternatively, to speak to our learning advisers call 01628 427222

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