Upcoming Courses
Marketing the Brand
Best practice brand management; the secrets of great brand management from the worlds leading brands.
Advanced Must Know Law for Marketers
Protecting brands and reputation in a complex legal and regulatory world.
An Overview to Marketing Planning
Use logical planning to improve the effectiveness and profitability of your business.
Fundamentals of Marketing
Delivering value through marketing to drive business success
Courses
Marketing the Brand
Best practice brand management; the secrets of great brand management from the worlds leading brands.
Profitable Product Management
A career development programme for product managers combining marketing, financial and people skills
Implementing Strategy
How to effectively implement an organisation's strategy to deliver successful outcomes.
Advanced Must Know Law for Marketers
Protecting brands and reputation in a complex legal and regulatory world.
Business Maths for Marketers
How to apply basic financial, mathematical and statistical techniques to help you quantify marketing performance.
Brochure Writing: A Practical Approach
The A-Z of writing brochures and leaflets - packed with useful information.
How to Write Successful Newsletters and Press Releases
Create compelling press releases and news letters that produce goodwill and motivate readers to take action.
Agency Briefing and Management
Get the maximum from agency partners and the creative process.
Market and Sales Forecasting
Get ahead of the curve and give yourself a core competency.
Leadership Skills for New Managers
The definitive course for new leaders - now in its 13th year
Psychology of Persuasive Marketing Communications
How to develop persuasive, effective marketing messages that increase conversations and boost sales.
Global Branding
How to grow a brand across international and cultural boundaries