Most popular courses
GDPR for the Marketer
This online, interactive course provides guidance on how to ensure your marketing strategy and campaigns are compliant with the GDPR. The online course is an annual subscription from the date of purchase.
Advanced B2B Digital Marketing
This course will take your B2B Digital Marketing to the next level; from this course you will understand how to use digital marketing at different stages in the B2B customer life-cycle from awareness and early need recognition through to developing business with customers.
An Overview to Marketing Planning
Use logical planning to improve the effectiveness and profitability of your business.
Managing Marketing Communications
Marketing communications are more cost-effective if they are integrated and properly managed.
Courses
Marketing the Brand
Best practice brand management; the secrets of great brand management from the worlds leading brands.
Profitable Product Management
A career development programme for product managers combining marketing, financial and people skills.
Must Know Law for Marketers
Protecting brands and reputation in a complex legal and regulatory world.
Agency Briefing and Management
Get the maximum from agency partners and the creative process.
How to Write Successful Newsletters and Press Releases
Create compelling press releases and news letters that produce goodwill and motivate readers to take action.
Implementing Strategy
How to effectively implement an organisation's strategy to deliver successful outcomes.
Writing an Integrated Marketing Communications Plan
Creating successful integrated marketing communication campaigns,by properly planning for them.
Brochure Writing: A Practical Approach
The A-Z of writing brochures and leaflets - packed with useful information.
Search Engine Marketing
How to plan and manage effective SEO and PPC in Google and Bing
Principles of Great Copywriting
A highly interactive course, designed to build confidence in writing for marketing communications.
Leadership Skills for New Managers
The definitive course for new leaders - now in its 13th year
How to Develop Your Key Accounts
Essential strategies for winning, defending and growing key account