15% off all virtual courses booked before 31 July, plus an additional 15% off for members. Valid on courses delivered from now until 30 September 2022. Use code DISCOUNT15. T&Cs apply.
Courses
Principles
Virtual
Marketing Principles
The core fundamentals of marketing: concepts, models, practices and techniques.
Virtual
Marketing Communications Principles
The core principles and different elements of the marcoms mix, including advertising, public relations and direct marketing.
Virtual
Introduction to Public Relations
The fundamentals of PR in just one day.
Online
Marketing Fundamentals
This online course provides a comprehensive overview of the marketing planning process, from situation analysis, objective setting, communications planning through to budgeting and evaluation.
Intermediate
Virtual
Integrated Marketing Communications (IMC) Planning
How to use a proven, simple, six-stage approach to IMC planning.
Virtual
Internal Communications
How to deliver a powerful Internal Communications strategy and plan.
Virtual
B2B Marketing Communications
Build effective B2B lead prospecting, sales generation and relationship building campaigns.
Virtual
New
The CIM Marketing Programme
The definitive guide to marketing
Virtual
New
B2B Lead Generation
How to generate and convert high quality B2B leads.
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