15% off all virtual courses booked before 31 July, plus an additional 15% off for members. Valid on courses delivered from now until 30 September 2022. Use code DISCOUNT15. T&Cs apply.
Showing 22 courses for "digital marketing"
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Digital Content Marketing Principles
Develop an effective and engaging digital content marketing programme.
Search Engine Marketing (SEM) Principles
How to plan SEO and PPC campaigns.
Digital Marketing Principles
How to plan and run effective digital communications campaigns using all the key digital channels.
Digital Marketing Campaign Planning
Develop a multi-channel approach to digital marketing campaign planning that optimises results.
Digital Marketing in Practice
The CIM complete guide to digital marketing best practice, techniques and tools.
B2B Digital Marketing Strategy and Techniques
How to align your B2B digital marketing strategy with business and sales objectives.
Google Analytics made simple.
Digital Marketing Metrics
Using data marketing analytics across key digital channels to develop a competitive advantage.
Search Engine Optimisation (SEO)
How to maximise your SEO to increase Google SEO traffic and drive more customers.
PPC Google Ads
How to plan and optimise your PPC Google Ads campaigns.
Develop the strategic vision, practical skills and confidence to create solid content-led programmes.
User Experience (UX)
Boost your rates of conversion, loyalty, and advocacy with this intensive 1-day workshop.
Global Digital Marketing
How to develop and deliver digital communications across a range of digital channels in different market contexts. Delivered in 2 x half day sessions.
Google Analytics 4
How and when to use Google Analytics 4 (GA4).
B2B Digital Marketing Fundamentals (Evening Course)
The complete guide to B2B digital marketing in 6 weekly 90-minute evening sessions.
Digital Marketing Optimisation
How to use analytics to guide your digital marketing planning.
Digital Marketing 101
SHORT COURSE: How to identify, reach and engage audiences using digital channels, tools and techniques.
Digital Marketing Emerging Technologies
SHORT COURSE: A look at emerging digital technologies and the latest customer experience trends.
Digital Marketing Channels
Gain a complete overview of key digital marketing channels in this online course: SEO, PPC, social media, content marketing, display advertising, email and websites.
Create a Content Marketing Strategy that aligns with business goals and drives customer engagement.
Digital Marketing Strategy Masterclass
How to develop your digital marketing strategy and implement advanced digital channel techniques.
Advanced Google Analytics
How to get more powerful reporting from Google Analytics, Attribution and Tag Manager.