Overview
Join us in Glasgow for our July CIM Social.
Jim Law has conducted over 1,000 research projects in the last 30 years and has a few tales to tell. From his roots as an account director in communication agencies to his role as a divisional MD in a London-based plc, he has seen and done most things in research.
In this talk, Jim will share his views on when (and when not) to conduct marketing research, highlight common mistakes made by non-research specialists, and discuss good research practices. He'll also share stories of interesting people and interesting projects he's encountered along the way. From Raymond Briggs 'The Snowman' to an encounter with Andrew Neil, you won't want to miss this 'Mickey Mouse' research speciailst's entertaining take on the good, the bad and the ugly of market research.
We can't wait to see you there!
You'll receive a confirmation email after booking your place, and keep an eye out for a reminder email which will arrive in your inbox a few days before the event.
On the day
Registration and networking from 08:30, the event starts at 09:00 and finishes at 10:00. Pastries and refreshments will be provided. If you have any requirements please inform the team at cim.events@cim.co.uk at the time of booking.
For those on our CPD programme, by attending this event you can claim the following credits:
CPD duration: 1 hour
