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Showing 18 of 499 results

• Course

  Agile Marketing Project Management

  How to work more flexibly when planning and delivering digital and offline marketing projects using Agile project management approaches.
• Course

  Finance for Marketers

  Effective financial management and the relevance of a marketing perspective.
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  Digital Marketing Strategy Masterclass

  How to develop your digital marketing strategy and implement advanced digital channel techniques.
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  Google Analytics 4 (GA4)

  How and when to use Google Analytics 4 (GA4).
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  Presentation Skills

  How to become a confident, compelling and influential presenter.
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  GDPR Principles

  How to deliver lawful and ethical marketing programs.
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  Strategic Marketing Masterclass

  The best of current marketing practice and emerging next practices in marketing strategy and planning to help you accelerate profitable growth for your business.
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  Product Leadership Masterclass

  How to create a portfolio that is balanced across the product lifecycle and strategically aligned for future sustainability.
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  Copywriting Masterclass

  How to write brilliantly effective copy, every day.
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  Digital Copywriting Techniques

  A practical course for improving digital copy across web, email and social media platforms.
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  Practical Product Management

  How to manage your products to profit, stay ahead of the market and get the resources you need.
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  Content Marketing Principles

  Develop an effective and engaging digital content marketing programme.
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  The CIM Digital Marketing Programme

  The definitive guide to planning strategic digital marketing across all key channels
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  Strategic Brand Management

  An inspirational and creative masterclass to help you plan, build and manage a successful brand strategy.
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  Customer Experience Management

  How to create and develop a customer experience strategy and how to align it with business strategy.
• Course

  Marketing Communications Principles

  The core principles and different elements of the marcoms mix, including advertising, public relations and direct marketing.
• Course

  The New Marketing Director

  A guide for your first 100 days in a new leadership role.
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  Using Customer Insight to Drive Marketing Strategy

  Leverage AI, analytics and customer insights to create data-driven marketing strategies.