Showing 18 of 520 results
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The CIM Digital Marketing Programme
The definitive guide to planning strategic digital marketing across all key channels
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The CIM Brand Marketing Programme
The definitive guide to building and managing brand strategy for long-term value
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The CIM Social Media Programme
The definitive guide to creating impactful social strategies across content, channels and campaigns
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Prompt Engineering for Marketers
How to use AI to write clearer, more consistent content, reports, proposals and communications.
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Performance Max in Practice
How to build, optimise and scale Google Performance Max campaigns across all channels.
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The New Marketing Director
A guide for your first 100 days in a new leadership role.
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AI Marketing Strategy and Tools
How AI is transforming marketing through creativity, insight and technology.
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Partnership Marketing
How to identify, create and manage marketing partnerships.
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Principles of Great Copywriting
The fundamentals of relevant and persuasive copywriting.
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User Experience (UX) Design
Create exceptional user experiences with design thinking, engaging UX patterns, and AI integration.
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Content Marketing
Create standout content, develop robust strategies, and achieve business objectives through effective planning and execution.
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The Sustainable Marketer
What does responsible marketing/ethical marketing mean for your organisation?
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B2B Digital Marketing Planning and Techniques
Plan and implement digital marketing to drive B2B awareness, lead generation and growth.
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Managing Projects and People
How to set-up, direct and tactically control marketing projects that produce results.
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B2B Copy and Content Writing
How to develop an effective writing style for B2B.
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Neuromarketing Masterclass
Understand the way your customer's brain works.
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Agile Marketing Project Management
How to work more flexibly when planning and delivering digital and offline marketing projects using Agile project management approaches.
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Event Marketing
How to plan and promote effective live, virtual or hybrid events