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  • Release: Entries open for 11th Travel Marketing Awards

    09.11.2018

    PRESS RELEASE

    ENTRIES NOW OPEN FOR 11TH TRAVEL MARKETING AWARDS

    • Previous winners include Manchester Airport, Lonely Planet, Virgin Atlantic
    • Featuring two brand new categories for 2019
    • Entries close on 16thNovember  

    Organised by the Chartered Institute of Marketing’s (CIM) Travel Group, The Travel Marketing Awards are the most sought-after accolade in the travel marketing calendar. Celebrating brilliance in a wide range of travel-marketing disciplines, the awards shine a spotlight on excellence at a business and individual level. 

    To celebrate its 11th year, the awards will feature two new award categories for 2019, ‘Docusoap’ and ‘Brand Relaunch’. ‘Docusoap’ recognises the best travel documentary, which follows a travel or tourism organisation on their day-to day activities in line with growing public interest for the medium. Brand Relaunch aims to identify and celebrate a travel brand that has undertaken a successful makeover in 2018. There are also four free award categories this year: Agency Professional of the Year; In-house Marketer of the Year; Rising Star of Travel PR; and Tomorrow's Travel Marketing Leader.

    In total, there are 40 awards available to enter this year, with winners set to be announced at an awards ceremony on 11 March 2019 in the Grand Ballroom of the London Hilton on Park Lane.

    Keith Cartwright, chair of the CIM Travel Group said: “I’m delighted to announce the entries for the Travel Marketing Awards are now open. Entering the awards not only gives companies and brands the opportunity to showcase their marketing talent, but also highlights those of the marketing teams and leaders responsible for such outstanding work.”  

    The awards commend travel companies, agencies, teams and individuals that are transforming the landscape and possibilities of travel marketing to stand out from the crowd. Whether new or established brands, small or large organisations, The Travel Marketing Awards are open to any company that has carried out travel marketing over the eligibility period.  

    There are also individual awards to be won such as Rising Star of Travel PR, as well as those for teams and agencies. If entering Travel Brand of the Year, a Team, Individual or Agency category, then The Travel Marketing Awards are looking for the best work and achievements during 2018. For all other categories*, the work must have been visible to a UK audience between 1 September 2017 and 31 August 2018, albeit this may have been a continuation of a campaign. 

    An elite judging panel of esteemed marketing and travel industry professionals will evaluate each entry on their creativity, rationale, execution and results. Finalists will be announced in January 2019, before the greatest talent in the travel industry comes together for the awards ceremony in March.  

    To enter the awards, visit: thetravelmarketingawards.com  

    - ENDS -

     *The International Campaign of the Year must have been visible outside of the UK between 1 September 2017 and 31 August 2018.  

    About CIM

    The Chartered Institute of Marketing (CIM) is the world’s leading marketing body, with over 30,000 members worldwide, of which there are over 3,000 Chartered Marketers. CIM’s mission is create marketing advantage for the benefit of professionals, business and society with a focus on export, data and skills. It believes marketing is the critical factor in driving long term organisational performance.

    CIM provides members and organisations with five key benefits: 

    • Partnership – CIM is a professional and organisational partner to support performance and career development
    • Education – CIM allows individuals and businesses to continuously upskill
    • Information – CIM keeps members up to date with the latest marketing thinking, and keeps organisations at the forefront of practices
    • Connection – CIM provides access to services, expertise and peers
    • Recognition – CIM is the global benchmark of professional competence

    For more than 100 years, CIM has supported, represented and developed marketers, teams, leaders and the profession as a whole. There are 130 CIM study centres in 36 countries and exam centres in 132 countries worldwide. In the last year, over 7,500 people registered at over 230 UK CIM events. Find out more about CIM by visiting www.cim.co.uk.

    Notes to editors

    For media enquiries

    For further information please contact the Chartered Institute of Marketing regional press office at Pelican Communications on jessica.beckett@pelicomms.co.uk or 01457 820807

    KEY DATES 

    • 1 September 2017 to 31 August 2018: Dates between which qualifying work must have been visible to a UK audience.
    • 2 November 2018: Entries close at the early bird rate 
    • 16 November 2018: Deadline for entries.
    • Week commencing 14 January 2019: Shortlist announced.
    • Monday 11 March 2019: The Travel Marketing Awards Dinner

     

    CATEGORIES 

    Advertising Agency

    Advertising Campaign 2019 (‹ £250k Media Spend) 

    Advertising Campaign 2019 (› £250k Media Spend) 

    Affinity Marketing & Sponsorship 

    Agency Professional of the Year 

    Brochure 

    Consumer Press Advertising 

    Content Marketing 

    Digital Agency 

    Digital Marketing Campaign 2019 

    Direct Marketing 

    Display Advertising 

    Docusoap 

    In-house Digital Team 

    In-house Marketer of the Year 

    In-house Marketing Team 

    In-house PR Team 

    Innovative Marketing 

    Integrated Campaign 2019 (‹ £500,000 Media Spend) 

    Integrated Campaign 2019 (› £500,000 Media Spend) 

    International Campaign 2019 

    Marketing Agency 

    Out of Home (Print/Digital) 

    PR Agency 

    PR Strategic 

    PR Stunt/Experiential Event 

    PR Tactical 

    Radio Advertising 

    Representation Agency 

    Rising Star of Travel PR 

    Search 

    Social Media 

    Technology 

    Tomorrow's Travel Marketing Leader 

    Trade Press Advertising 

    Travel Brand 2019 (‹£25m / £25-100m / ›£100m) 

    TV Advertising 

    Video/Film 

    Website or Microsite  

     

     

     

     

     

     

     

     

     

     

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