• CoBrowse

    • October 29, 2020

    9:00 AM - Cardiff

    **THIS EVENT HAS BEEN CANCELLED**

    CIM Wales are proud to present our next Masterclass event on 'Strategy’.

    In this session we will explore what constitutes a marketing strategy, what you need to know before you develop one, brand positioning and lessons on product/ market development, how to define your target audience, and, crucially, measure the value of your marketing.

    As ever with the masterclasses, this event has exceptional guest speakers who will offer both cutting edge insight and practical tips and tools you can implement immediately. Don't miss out on this vital and very popular topic.

    This masterclass is kindly co-sponsored by Illustrate Digital and Spindogs.

    Agenda:
    09:30: Welcome  – Gavin Davies, Chair of CIM Wales
    09:40: Strategy before tactics – Georgina Lewindon, Glew Marketing
    10:20: Title to follow – Justin Jackson, Digital Remit and CIM tutor
    11:00: Coffee break 
    11:30: Developing your brand position – Dan Lewis, Spindogs
    12:10: Title to follow – Massimo Santoro, Markes International 
    12:50: Lunch
    13:50: Title to follow – Sarah Kerrigan, Social Strategist and CIM tutor
    14:30: Measuring the value of marketing – Sameer Rahman, The Royal Mint 
    15:10: Close and networking
    15:30: Event ends                                                                                                            

    The £140.00 non-member price includes 3-months’ Affiliate Professional membership of CIM, which can be claimed after attending the Masterclass.

    CPD category: Strategy
    Duration: 5 hours

    Registration and networking is from 09:00, the event starts at 09:30 and finishes at 15:30. If you are non-EU resident please call the Regional Events team to make your booking.

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    Juno Moneta Lounge
    Cardiff City Stadium
    Leckwith Road
    Cardiff
    CF11 8AZ
    United Kingdom

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    Sector: Non-specific

    Region: Wales
    Map link: click here

    Speakers: Various Speakers

    Contact:

    CIM Events Team

    cim.events@cim.co.uk

    +44 (0)1628 427340

    Prices

    • Member: £110.00
    • Studying member: £110.00
    • Student: £50.00
    • Non-member: £140.00

    The prices shown include VAT with a buffet lunch and refreshments provided. If you have any special requirements please contact the regional events team.

    Please book online for this event. If you cannot do so, please call the Regional Events team on +44 (0)1628 427340.