How to find and build your audience using social media

September 21, 2016

9:00 AM - Exeter

Are you reaching the right people on Twitter, Facebook and LinkedIn? Have you spent time thinking about who you need to connect, like, follow and engage with on social media? Who are the people that influence your audience?

In this session we take a look at finding and building your audience using social media. Chartered Marketer Luan Wise will highlight the latest social media landscape, demonstrate how to use social media as a research tool, and techniques to build your audience (both organically, and via paid for advertising). This session is equally suitable for individuals and companies.

Attendees will learn how to –

• Research the social media platforms your customers are using
• Ensure social media profiles make a great first impression
• Engage with relevant content
• Identify key influencers who will share content
• Measure progress against objectives

CPD duration: 3.5 hours
CPD category: Digital capability

Registration is from 09:00; the event starts at 09:30 and finishes at 13:00. If you are non-EU resident, please call the Network Support team to make your booking.