March 09, 2017
6:00 PM - Chester
M&S Bank is a unique retail bank, which is part of global banking giant HSBC. It brings the trusted M&S values to banking, with the customer at the heart of everything they do, delivering a new choice on the high street.
M&S Bank is uniquely positioned as a challenger bank with heritage, having offered financial services - formally under the name M&S Money brand for over 30 years - giving customers the reassurance of banking with an established bank and a household brand.
A wholly owned subsidiary of the HSBC group - and run as a joint venture with M&S plc - partnerships and collaboration are at the centre of how the business operates every day.
Learn from the senior marketing team from M&S Bank, and find out how they drive brand consideration and customer engagement in an intensely competitive and highly regulated environment. The team will share what globalisation, partnership and collaboration means in the context of working for a challenger bank such as M&S Bank.
Amanda Newman - Marketing Director and Marketer of the Year in CIM Northern Awards 2015
Andrew Hendrie - Senior Planning and Effectiveness Manager
Gemma Green - Senior Digital Marketing Manager
Sloane Cross - Senior Marketing Manager
CPD category: Championing the customer
Duration: 1.5 hours
This event is kindly sponsored by The Candidate.
Registration and networking is from 18:00, the session starts at 18:30 and finishes at 20:00. If you are non-EU resident please call the Network Support team to make your booking.
Chester Business School
University of Chester, Queen's Park Campus
Queen's Park Road
Speakers: Amanda Newman, Andrew Hendrie, Gemma Green and Sloane Cross
- Member: £0
- Studying member: £0
- Student: £0
- Non-member: £15
This event is free for CIM members, studying members and students, the price shown for non-members includes VAT with snack refreshments provided. To notify us of any special requirements, please contact the Network Support team.
Please book online for this event. If you cannot do so, please call the Network Support team on +44 (0)1628 427340.Tweet