October 23, 2017
2:00 PM - London
Social media is now an integral element of our customer engagement process and when it’s done well, it can be extremely effective. It also has the potential to annoy or alienate our audience through badly thought-out, badly executed communications.
This seminar is designed to help those responsible for social media strategy or implementation to update themselves on current thinking. It presents the latest findings from research into construction media usage, gives insight into blogging and includes a case study of social media in action.
Chaired by construction media consultant and Director of Just Practising Su Butcher, speakers are Chris Ashworth, Managing Director of Competitive Advantage, Angelo Merolla, Senior Account Director at LinkedIn, Paul Fryer, Digital Marketing Manager at Kier and Anna Hearn, Managing Director at Ridgemount PR.
CPD category: Digital integration
Duration: 2 hours
Registration and networking is from 14:00, the session starts at 14:30 and finishes at 16:30. If you are non-EU resident please call the Network Support team to make your booking.