How to create brand standout and avoid blandular fever

November 27, 2017

5:30 PM - Cambridge

In this interactive workshop, James Church from Robot Mascot will demonstrate how to achieve brand standout in a crowded market.

Discover your customers wants and needs, your brands attractive qualities, as well as the not so attractive qualities. Use the insights you’ve discovered to create a compelling statement based on a truth about your brand. And explore a creative technique that will help you form distinctive ideas and stories about your brand.

This is the first of a series of events being held at Anglia Ruskin University, Cambridge by the newly formed CIM/ARU Marketing Club.

The aim of the club is to give practicing marketers an opportunity to take some time-out, challenge thinking, learn new skills and share experiences with the next generation of marketing talent.

CPD category: Brand
Duration: 1.5 hours

Registration and networking is from 17:30, the session starts at 18:00 and finishes at 20:00. If you are non-EU resident please call the Network Support team to make your booking.