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March 22, 2018

9:00 AM - Edinburgh

With the May deadline fast approaching before the General Data Protection Regulation (GDPR) comes into force, this full-day workshop will explain your responsibilities under the new legislation in an easy to understand way, and explore what it means for businesses and the steps that they need to take now in order to prepare for these changes.

When handled correctly GDPR represents an opportunity for businesses to increase consumer trust by demonstrating that they take data privacy and security seriously, but it is vital that they start making the necessary preparations now to ensure they are ready in time, or risk severe financial penalties.

The workshop will cover:
•    What the GDPR legislation covers and why you can’t afford to ignore it
•    The implications for you and your business
•    The silver lining in the GDPR cloud
•    The myths and distractions to ignore
•    The four key areas of change
•    How to get GDPR ready
•    The implications for email marketing
•    What GDPR means for digital marketing

This event is ideal for marketers, but GDPR should not be viewed solely as a marketing responsibility, and representatives from other areas of the business should be encouraged to attend.

CPD category: Risk and reputation management
Duration: 6 hours

Registration and networking is from 09:00, the session starts at 09:30 and finishes at 16:00. If you are non-EU resident please call the Network Support team to make your booking.

This event has now passed
The Royal Scots Club
29-31 Abercromby Place
Edinburgh
EH3 6QE
United Kingdom

Sector: Non-specific

Region: Scotland
Map link: click here

Speakers: Alan Martin

Contact:

Network Support team

cim.events@cim.co.uk

+44 (0)1628 427340

Prices

  • Member: £179
  • Studying member: £179
  • Student: £199
  • Non-member: £199

The prices shown are inclusive of VAT with sandwich lunch and drink refreshments provided. If you have any special dietary/access requirements please contact the Network Support team.

Please book online for this event. If you cannot do so, please call the Network Support team on +44 (0)1628 427340.