May 14, 2018
6:00 PM - London
Research from Gartner shows 89% of companies claim to compete on customer experience yet national surveys, such as the UK Customer Satisfaction Index report mixed results.
This workshop, facilitated by Richard Beevers, founder of award-winning consultancy Customer Plus, will explore:
• What is customer experience and why is it important?
• Who are our customers and what do they want?
• What are the critical success factors for great customer experience?
• What level of customer experience do we want to deliver?
• How good is our customer experience and how do we know?
• How can we improve our customer experience?
This is the third in our series of CIM/LCF Marketing Club events.
Richard is one of the UK’s leading marketing and customer service consultants. Previously he was Executive Director of Capita Property & Infrastructure a major property and construction consultancy, with 3,500 people and annual revenues of £350M.
Richard’s clients include market leaders such as Ford, Scania and Ericsson and public sector organisations including, the NHS, The Pensions Regulator, and Welsh Water. Richard is a Fellow of the Chartered Institute of Marketing and author of the Investors in People Handbook.
CPD category: Customer experience
CPD duration: 1.5 hours
Registration and networking is from 18:00; the event starts at 18:30 and finishes at 20:30. If you are non-EU resident, please contact the Network Support team to make your booking.
272 High Holborn
Speakers: Richard Beevers
- Member: £10
- Studying member: £10
- Student: £10
- Non-member: £20
Prices shown include VAT with a light finger buffet and refreshments. If you have any special dietary requirements, please contact the Network Support team.
Please book online for this event. If you cannot do so, please call the Network Support team on +44 (0)1628 427 340.Tweet