July 12, 2018
8:45 AM - Duxford
09:35 Welcome from the Chair. Charles Nixon (Founder, Cambridge Marketing College)
09:40 Digital: the Hot & the Not. Jonathan Markwell, Industry Initiatives Executive, Internet Advertising
Bureau (IAB) UK
10:15 Why your brand is more important than ever in the digital world. Richard Willner, Director of
Digital Strategy at Further Digital Marketing
10:50 Coffee and Social Media clinics
11:20 Did the emperor have clothes? – how psychometrics is the key to overcoming your competition.
Richard Summers, CrowdCat
11:55 How can we make better decisions for customer experience? If you’re making decisions for your
customers you’re already wrong, find out how to fine tune customers experiences online. Ellie
Morgan, Studio 24
12:30 Question and Answer session
12:45 Lunch and Social Media clinics
13:30 Customer engagement in a GDPR world. Gavin Laugenie, Digital Strategist, dotmailer
14:05 How to develop your influencer marketing strategy. Luke Brynley-Jones, OST
14:40 Tea and Social Media clinics
15:00 B2B and B2C streamed panel discussions with delegate participation: The future for digital?
15:50 What’s New in Search? Ann Stanley, Anicca
Luke Brynley-Jones and his team from OST Marketing are offering free social media consultancy sessions at the conference. Suitable for both B2B and consumer companies, you’ll be amazed at how much value you’ll get from 10 minutes of expert advice! You can book your consultancy slot here, then simply turn up at the OST Marketing stand at your chosen time.
The non-member price includes 3-months’ Affiliate Professional membership of CIM, which can be activated after attending the conference.
CPD Category: Digital integration
Duration: 6.5 hours
Registration and networking is from 08:45; the event starts at 09:30 and finishes at 17:00. If you are a non-EU resident, please contact the Network Support team to make your booking.
Imperial War Museum Duxford
- Member: £125
- Studying member: £125
- Student: £125
- Non-member: £175
The prices shown include VAT. If you have any special requirements please contact the Network Support team.
Please book online for this event. If you cannot do so, please call the Network Support team on +44 (0)1628 427340.Tweet