October 09, 2018
6:30 PM - Woking
Customers forget up to 90% of what you present them with. How do you control the 10% they do remember?
Understanding neuroscience in marketing helps us identify how we might control the 10%. Helping us know what keeps their attention leading to memory in turn leads to purchase and brand loyalty. Some of the worlds most visible brands have crafted memorable messages by harnessing neuroscience. In this workshop we'll show you examples of how to stimulate memory with the use of tangible marketing and direct mail.
Jacoba Dalziel is Director at Flourish Marketing Ltd, who offer bespoke marketing services throughout the UK and internationally.
Every attendee will receive an information pack and a goody bag.
CPD category: Brand
Duration: 2 hours
Registration and networking is from 18:30, the event starts at 19:00 and finishes at 21:00. If you are non-EU resident, please call the Regional Events team to make your booking.
3 Wells Court
Speakers: Jacoba Dalziel
- Member: £25
- Studying member: £25
- Student: £20
- Non-member: £30
The prices shown include VAT with buffet and drink refreshments provided. If you have any special requirements please contact the Regional Events team.
Please book online for this event. If you cannot do so, please call the Regional Events team on +44 (0)1628 427340.Tweet