March 27, 2019
6:00 PM - Manchester
Keep your brand, and your business, appealing to your marketplace by getting to grips with good practice and the relationship between branding and registering trademarks.
This event will help you to:
- Recognise the business role of branding
- Understand the importance of a brand beyond a logo
- Improve how you manage your brand assets
- Understand why you should protect your trademark
- Know how to get a registered trademark and understand why you need to protect it
Jo Scott - Managing Partner at Truth Creative
Joanne Goodchild - Senior Associate at Appleyard Lees
Ian Sterritt - Innovation Directorate at Intellectual Property Office
This event would benefit both inexperienced and senior marketers, particularly in small and medium-sized businesses.
CPD category: Brand
Duration: 1.5 hours
Registration and networking is from 18:00, the event starts at 18:30 and finishes at 20:00. If you are non-EU resident, please call the Regional Events team to make your booking.
All Saints Campus
Sector: Small Business
- Member: £0.00
- Studying member: £0.00
- Student: £5.00
- Non-member: £15.00
This event is free to attend for CIM members and studying members. The prices shown for students and non-members are inclusive of VAT with snack refreshments provided. If you have any special requirements please contact the Regional Events team.
Please book online for this event. If you cannot do so, please contact the Regional Events team on +44 (0)1628 427340 or firstname.lastname@example.orgTweet