May 22, 2019
5:30 PM - Bristol
Rising generations are calling into question the traditional marketing mix, which has focused on everything about a brand. They want to know what’s in it for them. They want to align with brands that are serving a higher purpose, are sustainable, ethical and mindful in everything they do.
In this thought-provoking senior marketers roundtable event, you’ll be inspired by a masterclass, including real-life case studies, that will help you think about this world-changing opportunity to redefine the marketing mix, and why it will have a powerful impact on your future business strategy.
CPD duration: 1.5 hours